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Imagine you are an digital marketer driving a campaign to your company website. Next month you are adding new media […]
Many have questioned what to test. In fact, A/B testing is a growing interest in many organizations where many teams […]
The web is not static, and neither are your competitors. Your web analytics team should always be looking to create […]
Two popular data modeling techniques are Decision Trees, also called classification trees and Neural Networks. These two data modeling techniques […]
