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You just saw a commercial for the nth time and you think to yourself, “doesn’t this company know that they […]
Web Analytics Platform Limitations Every system has it’s limitations. Sometimes you do not arrive at these limitations until you inquire […]
A poor campaign tracking strategy will leave you scratching your head when the report arrives. Discontinuities in your data will […]
Two popular data modeling techniques are Decision Trees, also called classification trees and Neural Networks. These two data modeling techniques […]